Based on a feature created and written by the Lake Havasu City News Herald, Bright Future Pale Ale celebrates 30 citizens under 40 who show leadership in our community. PED had this massively cool idea to create a custom craft beer to celebrate the leaders, and it all came together in a little over one month. The four local breweries collaborated on creating this beer, I designed the can with the 30 leaders' names, website (now offline) where you can learn more about the project and the delicious limited edition beer.
Art Direction
Created with Partnership for Economic Development